Blog - DealMachine for Real Estate Investing

Scaling Wholesale Real Estate the Right Way

Written by Maria Tresvalles | Dec 14, 2024 1:45:00 PM

Scaling a wholesale real estate business is both an exciting and challenging journey. While the idea of rapid growth may be tempting, sustainable scaling requires careful planning and strategic execution. Drawing inspiration from seasoned investors like Aaron Swart, who successfully transitioned from wholesaling to managing large-scale new home builds, this blog uncovers the essential steps to building a scalable and efficient business.

Whether you’re just starting out or looking to expand, these insights will help you scale the right way, ensuring long-term success without unnecessary strain.

Meet the Expert

Aaron Swart has successfully transitioned from wholesaling to new home builds, utilizing key insights to grow efficiently. Here, we distill the critical lessons shared during their conversation.

The Cornerstone: Transaction Coordinator

One of the first steps in scaling your wholesaling operation is hiring a transaction coordinator (TC). This role is crucial to manage the vast amount of administrative tasks and frees you to focus on high-value activities like finding leads or building investor relationships.

Why a Transaction Coordinator?

  • Contract Management: They handle sending contracts to sellers and buyers, and ensure all necessary documents reach the title company.
  • Coordination: They keep the process on track by updating sellers about the status of their transactions and gathering any additional information needed by the title company.
  • Efficiency: By offloading these tasks, you have more time to find new deals and build relationships.

When to Hire a Transaction Coordinator

Hire a TC when you consistently close around three deals a month. This threshold indicates that the volume of transactions justifies adding someone to manage the process. For a real estate investor, this was a game-changer and helped him scale from five to ten transactions monthly.

"The little things that are going to require a lot of attention, and a transaction coordinator is one of those things."

Building Your Team

After the TC, the next step is to focus on acquisitions and dispositions. Hiring people for these roles can be challenging, as they require excellent sales and relationship-building skills.

The Right Sequence

  1. Transaction Coordinator
  2. Acquisition Specialist: This person focuses on finding deals and negotiating with sellers.
  3. Disposition Specialist: This role involves selling contracts to investors or end buyers.

Scaling Gradually

Scaling effectively means adding roles slowly and as needed. Rushing to build a large team without the deal volume to support it can strain your resources.

Experience from the Field

Aaron, after transitioning from wholesaling to new home builds, shares valuable insights on how to manage and grow a real estate business. His journey includes dealing with long-term follow-ups, securing private funding for projects, and diversifying strategies to adapt to market changes.

Success Stories

Aaron’s success is rooted in persistence and strategic planning. For instance, after following up on a property for over three years, he was able to subdivide a large lot, partnering with a business associate to build and sell multiple homes.

Creative Approaches in a Shifting Market

As the market changes, being flexible with your strategies is crucial. Aaron cites the importance of being creative with financing and project management, making adjustments based on market conditions.

Creative Financing

Using private money and partnering with other investors can offer the flexibility needed to tackle large projects or manage market fluctuations.

Flexibility and Adaptability

"Have a strategy but be ready to pivot when needed. Business landscapes change, and your strategy should, too."

Implementing a flexible approach enables you to take advantage of different opportunities as they arise, ensuring long-term success.

The Road Less Stupid

Taking inspiration from Keith Cunningham's "The Road Less Stupid," Aaron emphasizes planning but staying flexible. Rigidity can lead to issues under pressure, whereas a flexible strategy allows you to adapt and succeed in varying conditions.

Final Thoughts

Scaling a wholesale real estate business isn’t about growing fast—it’s about growing smart. By starting with foundational hires like a transaction coordinator and gradually building your team based on your deal volume, you set yourself up for sustainable success. Aaron’s journey highlights the importance of persistence, creativity, and adaptability in navigating market changes and seizing opportunities.

For aspiring real estate investors, the key takeaway is clear: scale gradually, embrace flexibility, and never lose sight of your long-term goals. With strategic planning and the right team, your wholesaling business can evolve into a thriving enterprise, unlocking greater opportunities and financial freedom along the way. Start small, dream big, and let your journey to scalability begin!