Investing in the real estate market can be a profitable venture if well thought through. A great strategy overlooked by many is delving into expired listings. Expired listings hold a vast potential for real estate investors eager to find properties less known to the competition. But, what exactly are expired real estate listings and how can you find them?
What are Expired Listings?
Expired listings refer to properties that were on the market but did not sell within the specified listing period with a real estate agent. The seller's contract expiration date with the agent lapses, hence the term expired listings. These properties can offer investors a golden opportunity for investments for a few reasons:
- Expired listings represent properties that have been overlooked by the general buyers' market.
- Owners of expired listings tend to be more flexible and open to negotiation out of their need to sell.
- The competition for these properties is often lower compared to new listings, making it easier for prospective investors to make successful offers.
Understanding Expired Listings
Most real estate transactions occur through real estate agents. Agents list properties on the Multiple Listing Service (MLS), providing exposure to other agents and their clients. If the property sells, the agent gets a commission. If the property doesn’t sell by the listing agreement's expiration date, it becomes an expired listing.
Expired real estate listings can happen due to various reasons such as pricing issues, marketing problems, accessibility issues, or a slow market. These properties are not expired in the general sense, but they took longer to sell according to the agreed terms and hence, their contracts expired. For many real estate investors, these listings present an often underutilized opportunity.
How to Find Expired Listings
Prospecting expired listings is an excellent way to find potentially lucrative investment properties. Let's go through some methods for finding expired listings:
- Utilize MLS: Your local MLS is a great resource for finding expired listings. Most MLS platforms have filters that allow you to search for these expired properties. If you are an agent, take advantage of this repository of information.
- Networking: Build relationships with the real estate agent network as they can provide valuable leads and share insights on soon-expiring listings. Establishing rapport with local agents can prove to be a beneficial long-term strategy.
- Drive for Dollars: Sometimes, the old-fashioned way works best. Driving around in neighborhoods that interest you and scouting for expired listing signs can lead to discoveries not yet reflected on the MLS or online resources.
- DealMachine: As a real estate investor or real estate agent, you can easily pull a list of expired listings using software like DealMachine. In the map tab, you can apply a quick filter for expired listings and either build a list of properties or apply that filter while you drive for dollars.
Keep in mind that an expansive expired listings database exists due to various reasons. However, a common denominator is that the sellers are often motivated to sell, making them prime opportunities for investors.
Tips for Approaching Owners of Expired Listings
Contacting the owners of expired listings can be a bit of a delicate situation. Owners may be disappointed, frustrated, and unsure of their next steps. They need a solution, and you as an investor have the potential to offer it.
Here are some tips for approaching owners:
- Empathy: Approach them empathetically, acknowledging their frustrations from being unable to sell their property. This can help build rapport and trust.
- Offer Value: Explain how you might provide a solution. This could include buying the property as-is or offering cash to expedite the transaction.
- Follow-up: Persistence is key. If homeowners are not ready to make a decision right away, maintain contact information, and follow up regularly. It could be the difference between securing a deal and missing out.
Real estate investing through discovering expired listings not only provides an opportunity to find potential investments but also helps sellers who were unable to sell their property within the desired timeframe. This win-win situation holds great potential for both parties, making it a strategic approach in the challenging world of real estate investing.
Conclusion
Investing in expired listings is a strategy worth considering. With the right tools and strategies, it can open up a gold mine of opportunities with promising returns. You can leverage the MLS, online resources, and networking to find these listings. Remember to approach owners empathetically, offer value, and be persistent in your follow-ups.
Take a leap and try incorporating expired real estate listings into your investment strategy. You might just find it to be the hidden gem you've been searching for in your real estate investment journey. Happy investing!
