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Find Gold Where Others Fold in Real Estate

Find Gold Where Others Fold in Real Estate

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4 min max read

In wholesale real estate, the best opportunities are often hidden in plain sight, overlooked by many but waiting to be uncovered by those with the vision and determination to see their potential. Pam Fisher’s inspiring journey exemplifies how creativity, persistence, and a keen eye for opportunity can transform undervalued properties into profitable ventures. Whether it's turning a “wobbly box” into a cash-flowing investment or leveraging technology to simplify the hunt for deals, Pam’s story offers practical lessons for anyone seeking to find value where others miss it.

Turning Lemons into Lemonade

Pam's experience is a testament to making the most of underappreciated assets. As she recalls, her first deal involved a manufactured home, or a "wobbly box" as she calls it. This wasn't just any property; it was one that many investors might typically overlook. But Pam's eye for potential transformed this deal into a highly profitable venture.

Key Lessons from Pam's Journey

  • Niche Opportunities: Pam found her niche in manufactured homes—a segment often ignored by mainstream investors. Her success underscores the importance of identifying and capitalizing on unique opportunities within the market.
  • Creative Financing: Faced with the challenge of limited funds, Pam persuaded the seller to reduce the price by $20,000 and owner-finance the property. This move not only made the deal feasible but also provided significant tax benefits.
  • Long-term Vision: Pam emphasizes the importance of holding onto properties that appreciate over time. Her initial investment has been cash-flowing for over a decade, showcasing the value of patience and strategic planning.

Strategies for New Investors

For those new to real estate investing, Pam offers invaluable advice: start by taking action. The fear of not knowing everything shouldn't hold you back. Here are some tried-and-true strategies Pam recommends:

  1. Driving for Dollars: Pam spent considerable time driving around neighborhoods, identifying distressed properties, and sending postcards to owners. She later streamlined this process using tools like DealMachine, which automates much of the work.
  2. Owner Financing: Always consider the possibility of owner-financed deals. As Pam highlights, many sellers are open to this option, which can make acquiring properties much easier for new investors.
  3. Networking: Join local real estate investor associations (REIAs) to meet experienced professionals who can offer guidance and resources. These connections can prove invaluable as you navigate your first deals.

Pam’s Multifaceted Approach

Pam’s approach to real estate is anything but one-dimensional. While she loves buy-and-hold strategies for their potential appreciation and tax benefits, she's also involved in flipping houses, offering lease options, and even retail sales. Each deal is unique, and Pam believes in triaging each opportunity much like she would in her previous career as a nurse:

  • Treat and Admit: Long-term buy-and-hold strategies for properties with high appreciation potential.
  • Treat and Discharge: Quick flips for properties that can be turned for a profit rapidly.
  • Surgical Procedures: Renovations and remodels that significantly increase a property's value.

The Thrill of Transformation

One of the most rewarding aspects of real estate for Pam is transforming neglected properties into beautiful homes. Whether it's through remodeling or strategic placement of manufactured homes, the process of turning a dilapidated building into a vibrant living space is incredibly fulfilling.

"The logic and process of remodeling, buying, and repeating was totally within my realm of what I was doing already as a nurse," Pam explains. "It's a thrill of the deal every time."

A Case in Point

Not too long ago, Pam encountered a gentleman with 13 acres of land and an old house. He had been receiving her postcards for some time and eventually reached out, impressed by her persistence. This deal, like many others, required creative thinking and negotiation skills, but the payoff was well worth it.

The Role of Technology

Today’s real estate investors have the advantage of technology to streamline their operations. Pam swears by DealMachine, an app that simplifies the process of identifying and pursuing potential deals. By automating tasks such as sending postcards and following up with leads, Pam can focus on what she does best—negotiating deals and transforming properties.

Examples of Tech in Action

  • Automated Postcards: Set up campaigns that send postcards to property owners at regular intervals, keeping your interest top of mind.
  • Skip Tracing: Quickly find contact information for property owners, saving time and increasing efficiency.
  • Lead Management: Keep track of all your leads in one place, ensuring timely follow-ups and maximizing your chances of closing deals.

Future Goals

Looking ahead, Pam plans to continue her current strategies while expanding into new areas. She is particularly interested in small to medium-sized multifamily properties and sees affordable housing as a crucial need that she can address. Her goal is to provide viable housing options for communities that are often priced out of the market.

Expanding Horizons

  • Manufactured Homes: With a dealer license, Pam aims to set up more manufactured homes on raw land, offering affordable housing solutions.
  • Multifamily Units: Investing in multifamily properties provides opportunities for significant cash flow and diversifies her portfolio.
  • Mobile Home Parks: Building on her success, Pam is looking to acquire larger mobile home parks, further cementing her role in the affordable housing sector.

Final Thoughts

Pam’s success in real estate underscores a valuable lesson: the most profitable opportunities often lie in places others ignore. By combining creativity, persistence, and strategic thinking, she has transformed underappreciated assets into thriving investments. Her journey serves as a powerful reminder that success in real estate isn’t about following the crowd—it’s about looking where others don’t and taking bold, informed action.

If you’re ready to begin your own real estate journey, remember Pam’s advice: take the first step, embrace learning, and remain adaptable. With the right tools, a strong network, and a clear vision, you can carve out your own niche and build a rewarding career in real estate. Stay tuned for more inspiring stories, actionable tips, and strategies to help you on your path to success. The next big opportunity could be waiting right where you least expect it!

Maria Tresvalles

About Maria Tresvalles

Maria Tresvalles is the dynamic Marketing Specialist at DealMachine, where she has been a key player for the past five years. With a strong background in customer relations, Maria started her journey at DealMachine as a Customer Success Coordinator, where she honed her skills in understanding customer needs and driving satisfaction.